Jon Samsel

PRESS RELEASE - 2nd November 2011 – London. element14, Premier Farnell’s collaborative online community for electronics design engineers, has been ranked number one in the Heardable “Online Brand Benchmark Report: 30 Leading Brands in the Electronics Industry”.

Newark, Premier Farnell’s business operation in the United States, Canada and Mexico, came second in the report, which is published by Heardable, a real-time contextual brand analytics platform. Both brands came out top in social media and website performance, with the top five Best Practices highlighted as:

• Strong social media presence, participation, followers and advocates
• Search engine optimized websites
• Usable websites (easy to engage, share, interact, contact and transact)
• Regular monitoring and optimisation using web analytics software and testing tools
• Optimizing websites for mobile smartphone browsing

The report also highlights that element14 is ranked in the top one per cent of all brands analysed by Heardable worldwide, is number one out of 9,059 competitors in the NAICS, Engineering Services category and third of 3,188 brands based in the UK.

DOWNLOAD 159 PAGE PDF REPORT

“We have put a lot of effort into ensuring we have the right online approach to being able to provide a comprehensive and fast service for the engineers of today. We understand that engineers work at a very fast pace to stay ahead in the electronics industry and we want to provide them with the right tools and products to get the job done,” said Kevin Yapp, Chief Marketing Officer at Premier Farnell. “This is truly a great accolade for all online operations of Premier Farnell, as this report has a clear scoring methodology, documenting dozens of online marketing best practices, and further, providing ranking analysis on how each organisation is performing against its industry peers and I would like to thank all our teams who have contributed towards achieving this position in the industry.”

John Sharp, director of Heardable, Inc, said in the report: “element14 has obviously put in a lot of effort into website optimisation and social media marketing over the past year, and that effort is now being rewarded. You need to get a lot of things right to win the top spot in a competitive sector like electronics. The element14 brand management team deserves high marks.”

element14 is the trusted source for end-to-end engineering solutions. Bringing together fast delivery of the latest products, services and solutions, all connected to an innovative engineering community where members can access peers and experts, a wide range of independent technical information and helpful tools.

About element14

Launched in June 2009, element14 is the first, innovative information portal and eCommunity specifically built for electronic design engineers. It provides product data, design tools and technology information, whilst incorporating Web 2.0 functionality to facilitate communication, interaction, collaboration and information sharing between colleagues around the world. Users can consult experts, discover trends, post blogs, articles and comments in this world-wide forum.

Since its launch element14 has surpassed all of the targets set, has garnered overwhelmingly positive feedback from customers and suppliers alike, and is now attracting more than 24,000 visitors a week with new user profiles created each day.

element14 is an innovative offering from Premier Farnell plc (LSE:pfl), FTSE 250, a leader in multi-channel distribution and specialty services for electronic design engineers throughout Europe, the Americas and Asia Pacific. It has a stocked range of 450,000+ products, and access to 4,000,000 more items from 3,500 top manufacturers. The company has group sales of £990.8m and over 4,100 employees globally.

For more information visit: www.element14.com.

About Premier Farnell

Premier Farnell plc is leading the way in the high service, multi-channel provision of essential products, information, software and technology solutions to electronic design engineers, maintenance and repair engineers and purchasing professionals globally. Its differentiated proposition includes 29 local language transactional websites, and the critically important element14 ecommunity for design engineers - an industry first (www.element14.com). With sales last year of £990.8m and underlying profits of £93.3m the Group distributes its comprehensive portfolio of products and services throughout Europe, North America and Asia Pacific, supported by a global supply chain of over 3,500 suppliers and an inventory profile developed to anticipate and meet its customers’ needs. Recently awarded Platinum status by the Business in the Community Corporate Responsibility Index the business takes its CSR commitments very seriously.

While global in scope, Premier Farnell recognises the individual needs of each market and has continued to internationalise its model accordingly, trading locally under different brand names. Its primary electronics businesses trade as Farnell in Europe, Newark in the US, Canada and Mexico and Farnell Newark in Brazil. Across Asia Pacific the business trades as element14.

Worldwide electronics marketer, SupplyFrame Media, has named Heardable one of 10 killer new tools to power up your marketing efforts.

According to SupplyFrame, “Many tools on our list offer you instant benefits and help increase the ROI of your social media programs. Augment activities on Twitter, Facebook, your corporate blog or your industry communities with these no or low-cost tools.”

Go Heardable.com!

A music video medley of Heardable images that make you wanna rock it don’t stop it!

Heardable client, Raul E. New York, opens its new store and introduces its new brand to shoppers.

Raul E New York is an upscale retail clothing company that only offers the finest and most exquisite products and services to its customers. Specializing in women’s apparel, the company sells some of the most beautiful dresses in the industry.

Charles Bombardier’s Browzad.com is a social contest company that allows people to win free prizes just by doing what they do everyday — browsing the Internet.

The catch is that people need to first register on Browzad and install their contest app into their web browser (similar to how StumbleUpon works). Every time a consumer opens their web browser, a banner ad appears at the top of the user’s home page. With one click, the banner disappears and only appears again when the web browser is closed and reopened. Browzad members accumulate points each time they browse the web — points that can be used to bid on prizes. Prizes vary from sports tickets to gift cards — even iPads.

The Browzad service is based in Montreal, Canada and is already popular there. They are now branching out into the US market. Browzad’s objective is to become world leader in online contests.

Browzad recently secured a promotional deal with Dick Clark Productions for the American Music Awards (win 2 free tickets to the star-studded Hollywood event) and they are about to launch new a contest where members can win a new car.

Browzad is donating 10% of their ad revenues to their charities & non-profit partners. Each Browzad member gets to select the charity they’d like to be associated with. But a charity cannot benefit if they are not signed up! Click here to register your charity or non-profit. Of course, there is never any charge to the non-profit organization or to the consumer. This is an advertising supported company.

Businesses can promote their services and products on Browzad by becoming an advertiser or white labeling the Browzad contest platform. 24 hours a day, 7 days a week, advertisers can use Browzad’s contest & rewards platform to generate awareness, gather new Facebook Likes, and boost sales. Advertisers also gain access to statistics and benchmarking tools offered by Browzad so they can see first-hand how many new prospects are engaging with their brand online.

BROWZAD.COM

Marketing inquires: Kevin Alber, Advertising and Promotional Executive - kevin@browzad.com

80 Queen street, Suite 103, Montreal, Quebec H3C 2N5 CANADA

http://www.browzad.com

Heardable.com just published a list of the Top 100 Most Liked Brands on Facebook. The majority of brands with a high number of Facebook likes were musical artists, followed by companies/product brands, actors, sports teams and television shows. The only politician who made the list was Barak Obama.

The huge number of daily mentions of Facebook is impressive — 15,429 mentions per day! How about the daily growth rates for FC Barcelona, Real Madrid, Manchester United, Christiano Ronaldo, Britney Spears, Red Hot Chili Peppers, McDonalds, Walmart, Burberry, Chelsea FC, History Channel and The Beatles — which are all over 3.0%?

Take a look at the list for yourself.

Successful online brands are publishers. They use video to reach more customers, improve their search engine results and transform website shoppers into buyers.

On May 10, 2011, Heardable’s CEO, Jon Samsel, was asked to speak at the Jamba Juice Digital Marketing Summit in Emeryville, California. The juice jam was organized by Jim Holbrook, CEO of of Neighbor Agency and Conn Fishburn, Founder and CEO, F3 Ideas. Guest speakers included reps from Google, Manatt, Twitter, Facebook and Heardable!

Here is a brief summary of Jon’s presentation, Web Analytics Unraveled, along with the full PowerPoint deck via SlideShare.

Summary

Before you can create a killer dashboard to monitor and measure your online marketing effectiveness, companies like yours need to first do some prep work:

1) Outline your objectives and goals (if you don’t know where you’re going, any path will take you there)

2) Choose the right measurement framework

3) Establish your KPI’s (metrics directly tied to your business objectives)

4) Create an implementation roadmap (which KPI’s you should monitor first)

5) Select the tools that will power your dashboard (a mix of free, paid, and internally created reports)

Okay, I’m sick of hearing all the reasons why there are no videos posted to your website. I almost believed you when you said they were too expense to produce. And you nearly conned me when you claimed your staff lacked the talent needed to produce ‘videos of the highest caliber that met your corporate standards.’ Yes, your unfortunate tale about your inability to grasp the technical steps required to convent your camcorder videos to MPEG so you could upload them to social networks practically brought tears to me eyes.

But now there are more no more excuses thanks to Google/YouTube’s Search Story tool. All you need is to go to the Google/YouTube tool page, type in a few sentences that speak to the basic story you want to tell, then click the finish button and viola — you have your very own, custom video posted to YouTube.

The video not only tells your basic story — but does so by using search as the visual metaphor for how people create stories during each search they have on Google.

Pretty crafty. Google lets you create a video, in minutes and for free, and they get new content for YouTube at no cost to them — complete with free product placement advertising for Google in nearly every shot! Not a bad deal for all parties.

The finished product can be embedded into other websites (like the one I’ve included in this blog post), or published on third party sites such as Facebook.

So what are you waiting for, Mr. I Can’t Produce Video For My Company Cause It’s Too Darn Difficult? Try it for yourself after watching this video that I created for my company, Heardable.com.

I was asked to be the guest speaker at Lynn Isenberg’s class, ‘Transmedia Entertainment and Technology,’ at Loyola Marymount College in Los Angeles on January 27, 2011. This is the outline of my talk on the role of writing in digital entertainment.

Intro

We live in an exciting age where the story and the teller are merging in a garden of forking paths. The audience is no longer a passive but an active participant in the content. New methods of communication and expression are being forged. And more and more it is the writer—the electric scribe of the Digital Age—who is leading the charge.

“I think there have been a lot of writers who over the past two generations have been trying to figure out how to break the confines of a book,” claims writer/designer/director Douglas Gayeton. “A book starts on page one and goes to the end. I think if those people were starting now, they would be doing interactive. Because, interactivity is all based upon the principle of nonlinear thought. And that is the way we think. I could talk to you and never finish a sentence—or finish an idea—because our minds are like that. And I think that’s why people have gravitated toward interactivity. Not because it’s a fad, but because it really captures the dimensionality of thought. That thought is not a linear process, it’s a multi-plane, multidimensional process. And a story that allows you to assimilate and capture the essence of how our thinking processes work is a tremendously fascinating and exciting thing.”

Jen Stein, team member on the USC Mobile and Environmental Media Lab, provides us a glimpse into the future of narratives, “Imagine you’re on your way to pick up your child from a rained out baseball game…and [because of sensors in your vehicle] your car now knows you’ve now picked up your kid. Since your plans got canceled, the car sees an opportunity to invite you and your family on a play mission. The real world becomes a giant gameboard…[yes, a real game] engaging with other people and cars while on the road.”

Samsel’s Story

If it’s true that your entire life flashes in front of your eyes the second before you die, here is what my personal life might look like. Created using Pummelvision using photos from my Facebook account.

Heardable’s First Screencast Story

I wrote a script for my company’s first screencast and submitted it to Voices.com to get voice over talent to audition for the role of narrator. I received about 50 submissions. Three voices out of the lot had the hip, yet intelligent sounding voice I was looking for. But only one actor injected a personal style and some bold ad libs that made me question the readiness of my script. Based on this one actor’s reading, I decided to rewrite my entire script with his voice in mind. I hired Mike O-Brian to record the narration, then I recorded the screenshots and assembled the video using Camtasia Studio 7. This is the end result.

Music + Animation = Short Film Story Without Dialogue

A touching retrospective of an old man’s life, based around the evocative imagery created by his piano playing. Story and animation by Aidan Gibbons. Music by Yann Tiersen.

Words + Spoken Voice = A Poetic Story

According to PoetryFoundation.org, “E. E. Cummings was among the most innovative of twentieth-century poets, experimenting with poetic form and language to create a distinct personal style. A Cummings poem is spare and precise, employing a few key words eccentrically placed on the page. Some of these words were invented by Cummings, often by combining two common words into a new synthesis. He also revised grammatical and linguistic rules to suit his own purposes, using such words as ‘if,’ ‘am,’ and ‘because’ as nouns, for example, or assigning his own private meanings to words. Love is the propelling force behind a great body of his poetry.”

75 Years of Writing: Ray Bradbury’s Story

Ray Bradbury is one of those rare individuals whose writing has changed the way people think. His more than five hundred published works — short stories, novels, plays, screenplays, television scripts, and verse — exemplifying imagination at its most creative.

Behavioral Experiments As Stories

Thefuntheory.com, an initiative of Volkswagon, wanted to see if they could get more people to take the stairs over the escalator by making it fun to do. Piano Staircase was one of several finalists out of hundreds of written concepts submitted.

Stop Animation Story

Writer/performers Rhett McLaughlin and Link Neal set out to create something that had never been done before on YouTube: a stop-motion animation video with live actors…with the animation taking place on two T-shirts that interact with one another. T-Shirt War was the result. The team partnered with top-ranked YouTube veterans Billy Reid (aka verytasteful) and Joe Penna (aka mysteryguitarman) to produce their masterpiece.

Stop Animation as a 30-Second Commercial Story

Rhett & Link, a pair of novice writer/filmmakers, were discovered on YouTube by McDonalds and Coca-Cola who asked them to create a TV commercial for them based on T-Shirt War. So why did two of today’s biggest companies hitch their multi-billion dollar brands to a social video phenomenon? Consider it a calcuated risk designed to associate traditional commodities with the uber-hip and cool generation of tomorrow.

Websites As Stories

Some claim this is the most creative ‘website’ ever. Advertising agency, Boone Oakley, made clever use of YouTube annotations by creating an interactive video experience. It was actually their agency website embedded into YouTube across 50+ videos, the very first of its kind. With over 1 million views, this is possibly the most viewed agency site of all time. To cap it off, they won a Gold Lion at Cannes in 2010.

An Overview of Web 2.0: A Story Well Told

Professor Michael Wesch | Web 2.0… The Machine Is Us/ing Us. Video created four years ago that summed up the power and potential of Web 2.0 in a five minute presentation.

Customer Service FAIL Story

One of the first popular examples of how social media can bring a major brand like Comcast to its knees by highlighting their poor customer service to an online audience in the millions. Backstory: A Comcast technician came to replace a faulty modem. After spending an hour on hold with Comcast’s central office, he fell asleep on this person’s couch. It was all captured on film and uploaded to YouTube. If the video wasn’t shame enough, hundreds of writers and editors picked up the story and published commentaries about various ways that consumers were fighting back against companies that wrong them.

Social Journalist Weaves A Web of Intrigue

Supposedly a skier in Brooklyn’s Prospect Park found a roll of film in the snow, had the film developed, posted what he found on YouTube, then asked for the public’s help to recognize the people in the photos. Many say this is a hoax — but it’s a great story nonetheless. Over one million views on YouTube as of 1/26/11.

Classic TV News Crime Story

Antoine Dodson interviewed by NBC affiliate WAFF-48 News after the attempted rape of his sister Kelly Dodson - Huntsville, Alabama. TV channel broadcast reach: In the thousands.

Unconventional News Story Music Video

‘The Bed Intruder Song’ by the Gregory Brothers uses software called Auto-Tune to correct pitch in vocal and instrumental performances — and can even tune a mundane evening news video clip. The music video has been played over 85 million times on YouTube and reached #89 on Billboard’s Hot 100 list. As of September 2010, they had sold more than 100,000 copies of The Bed Intruder Song on iTunes, allowing Dodson to make enough money from the song to move his family out of the projects.

Brand Integration Into A Comedic Drama

Ikea Heights is a melodrama shot entirely in the Burbank California Ikea Store without the store knowing. Entertainment Weekly’s Whitney Pastorek said of the series, “[IKEA Heights] is so brilliant and awesome that its glories can really only be diminished by additional words.”

Corporate Song and Dance: A Musical, Sort Of

A dramatic coming of age tale about a big deal at a unique investment company by KassemG. Over 1.3 million views on YouTube so far.

Video Game Stories

A brief history of interactive writing in the gaming industry. Nice recap of the major issues spoken in a really fast, high pitched voice.

Hybrid Branded Fiction Alternate Reality Game

33 Keys was an alternate reality game that challenged players to immerse themselves in a real-life, sci-fi adventure for the chance to win a brand new 2010 Mazda3.

Ambient Storytelling for Vehicle-Driver Interaction

A USC project that attempts to deepen the relationship between driver and car by using aggregate sensor data, context and location sensing protocols, and social media feeds to develop a narrative “lifelog” for the vehicle and its driver. Test cinematic augmentations for the driving experience, including generative soundscapes, single- and multiplayer games, and driver-specific guided tours. Develop the character or identity of the vehicle by employing usage metrics and driver feedback to modulate the rate, style, and mode of vehicle-to-driver communications.

The management team over at Acquisition Engine recently asked Heardable’s CEO, Jon Samsel, the following question: What do you see as being the most important digital marketing trend in 2011, and why?

Here was my response:

I see five preeminent marketing shifts in 2011:

In 2011, thousands of start-up brands will be built 100% online, using nothing but video, mobile, or social advertising. Traditional marketers will scratch their heads and continue to deny this is possible (at their own peril).

In 2011, the chasm between IT and marketing departments will grow even larger, as savvy marketers embrace external support solutions in droves — experimenting with faster, more robust, and more empowering tools/services than most IT teams could ever hope to deliver or support (they can’t, of course, because their dev queues are too long and they don’t have the budget, talent, nor strategic vision to match what the ‘IT department of the web’ can offer).

In 2011, the most effective and successful businesses will be those who’ve made the transition into web publishers (licensing, producing & syndicating branded content, as well as embedding user generated content, in multiple formats).

In 2011, contrary to what Internet doomsday prophets have forewarned, corporate websites are not dead. However, more and more customers choose to congregate, and trust, external sites more than officially branded company sites. Smart brand marketers realize that web destinations such as Google, Facebook, Yelp, and Groupon are alternative homepages for brands and should be treated as such (resource allocation, staff expertise, corporate governance, customer service, performance measurement, etc).

In 2011, holistic brand measurement will become more of a reality due to the proliferation of new tools and platforms that make integrated, brand performance evaluation possible. Silo’ed metrics and lagging indicators will be replaced by 360 degree views into real-time actions/reactions that can be benchmarked, graphed, and consumed by management in ways that can will influence the critical business decisions of the day.

Source: http://www.acquisitionengine.com/digital-marketing-trends-2011/

Here is a list of 170 essential social media tools, including performance analytics tools, social search tools, news clipping services, demographic profiling services, brand optimization tools, social monitoring tools, and similar services.

Disclosure — I am the CEO of Heardable.com, a brand performance rating platform, that I have included in this list.

1. Ace Metrix - Patent-pending measurement methodology monitoring television advertising.
2. Actionly - Monitoring & insights for Twitter, Facebook, Flickr, Youtube, Google Buzz, blogs, and news.
3. AlchemyAPI - Content analysis and meta-data annotation tools.
4. Alterian - Campaign management, web content management, email, and social media monitoring.
5. AMI Software - Internet monitoring, intelligence development & evidence based horizon scanning.
6. Amplified Analytics - Forecasting tools & predictive analytical models by quantifying qualitative information.
7. Arkovi - Social media archiving services.
8. Atomic Intelligence - Organizing web content through text indexing, unstructured text parsing, and machine learning.
9. Attensity - Listen to and analyze multi-channel customer conversations.
10. Attentio - Analyze buzz around brands or products + multi-language sentiment.
11. BlogPulse - Real-time view of the most popular topics that bloggers are writing about.
12. BrandsEye - Online reputation monitoring.
13. Brandtology - Sentiment analysis in 12 languages.
14. Brandwatch - Social media monitoring (reputation, sentiment & moderation).
15. BurrellesLuce - Media monitoring, press clipping services, and public relations software.
16. Businesswire - Press release distribution, clipping services, and online measurement (A Berkshire Hathaway company).
17. BuzzAnalytics - Internet buzz tracking in 20 languages + opinion research/polling.
18. BuzzDing - Online reputation management and social media monitoring.
19. Buzzient - Enterprise-class social media analytics.
20. BuzzLogic - Proprietary conversational analytics to optimize online advertising.
21. BuzzNumbers - Social media monitoring, reporting & engagement.
22. BuzzStream - Manage word-of-mouth marketing campaigns.
23. Chartbeat - Real-time monitoring of your online presence.
24. Chatmeter - Reputation monitoring & management.
25. Clarabridge - Text mining & analytics.
26. Clicky - Real-time web analytics.
27. ClearForest - Deriving meaning from unstructured information such as news, blogs, research reports & more.
28. Clixpy - Tracks everything your website users do.
29. Collective Intellect - Social media analytics.
30. ComMetric - Understand how influencers across all types of digital media are networked.
31. Comscore - Digital market intelligence and measurement.
32. Compete - Mine your online performance.
33. Conductor - Organic search visibility platform.
34. Converseon - Social media listening and consulting.
35. Conversition - Bridging the gap between social media and research.
36. Crazyegg - Build heatmaps and track clicks.
37. Crimson Hexagon - Social media monitoring & analysis.
38. CrowdControlHQ - Social media software and reporting.
39. CyberAlert - News monitoring & clipping, social media monitoring, PR measurement.
40. Cymfony - Market influence analytics.
41. Dialogix - Social media monitoring tool from Australia.
42. dna13 - Real-time reputation management and PR software.
43. ecairn - Social media tool for marketing agencies.
44. Echo Research - Reputation analysis, media measurement & research.
45. Eloqua - Integrated campaign management & social sharing.
46. Engagor - Social media listening tool.
47. Entrenza - Track your online presence & monitor brand perceptions.
48. Evolve24 - Enterprise listening platform.
49. Evri - Discover & follow trending stories.
50. Explosive Commerce - Social media management software.
51. Feng-gui - Attention analysis for websites and advertisements.
52. Flurry - Smartphone analytics.
53. Folowen - Find people & organization across social media.
54. GeeYee - Social media analysis service.
55. Google Adwords - Keyword research tool for online advertising.
56. Google Alerts - Automatically monitor selected keywords & receive email alerts.
57. Google Analytics - Free web analytics tool.
58. Google News - Automated news aggregator.
59. Google Reader - Atom and RSS feed reader / aggregator.
60. Google Trends - Insights into popular search patterns.
61. Heardable - Measures the effectiveness of online brands.
62. HotGrinds - Opinion mining.
63. HowSociable? - Brand visibility metrics.
64. ICUC Moderation - Social media & blog moderation services for brands.
    
65. iMente - Social media measurement (in Spanish).
66. Imooty - Media monitoring tool.
67. ImpactWatch - Media coverage dashboard.
68. Infegy - Enterprise socia media monitoring.
69. Infonic - Linguistic processing technology for analysing digital news coverage.
70. Infonitor - Internet trends & opinions (in German).
71. Integrasco - Manage online word of mouth.
72. Interwoven - Manage website content and visitor information.
73. Jamiq - Monitor social media across Asian languages and markets.
74. Janya - Multilingual semantic processing to harvest online insights.
75. Jodange - Indexes feelings and statements from traditional and social media.
76. KnowEm - Claim your brand name across the social media landscape.
77. Leximancer - Analytics technology for unstructured, qualitative, textual data.
78. Linkfluence - Social web insights (in French).
79. ListenLogic - Social market research & analytics.
80. Lithium - Social CRM.
81. Managing News - News and data aggregation engine.
82. Market Sentinel - Conversation & influence analysis.
83. Media Proof i-news - Media analysis & news monitoring.
84. MediaHound - Marketing metrics.
85. MediaMiser - Media analysis, monitoring, and measurement.
86. Mediatrack Research - Analysis, evaluation, and measurement of international media.
87. Meltwater - Reputation management, web-based collaboration & online marketing campaign management.
88. Metatale - Social measurement (in Dutch).
89. Metricly - Aggregated dashboards of web data.
90. MightyBrand - Monitor your brand online.
91. Mint (Have A Mint) - Website analytics.
92. Moreover - Content monitoring & aggregation.
93. Morningside Analytics - Mapping of data clusters.
94. NetBase - Understand consumer insights.
95. Networked Insights - Social-media listening platform for actionable insights.
96. New Media Intelligence - A digital media monitoring agency.
97. Nexalogy Environics - A social media intelligence service.
98. Nielsen - A global leader in measurement and information.
99. ObjectiveMarketer - Social media marketing and campaign management solution.
100. Omgili - Search engine for online discussions.
101. Onalytica - Extract business insights from social conversations.
102. Open Amplify - Create custom taxonomies to classify & analyze content.
103. Optify - Marketing software enabling lead generation through SEO and social.
104. Overtone - Meaningful insights from customer feedback and social media.
105. Parnassus Group - Social media intelligence.
106. Perception Metrics - Data-driven media insights.
107. Personified - Business intelligence and talent management consulting.
108. Postrank - Real-time data and analysis on any topic, trend, or interest.
109. PR Newswire - News distribution, targeting, monitoring, and marketing solutions.
110. PR Web - Press release distribution services to create buzz & increase online visibility.
111. Psydex - Real-time search, data mining, and predictive analytics.
112. Quantcast - Online audience insights.
113. Quarkbase - Website information & research.
114. Radian6 - Social media monitoring & engagement.
115. RapLeaf - Personalized online experiences for your customers.
116. Reedge - Content behavioral targeting & conversion rate optimization.
117. RepuMetrix - Online reputation monitoring & social media measurement.
118. Reputation Institute - Corporate reputation ratings.
119. ReputationHQ - Online reputation manager.
120. Ripple6 - Social networking software and platform for social media marketing.
121. Samepoint - Real-time search & trends.
122. Satmetrix - Customer experience management software.
123. Sentiment Metrics - Social media monitoring, measurement, and engagement.
124. SentiMetrix - Online reputation analysis (in Italian and English).
125. Serendio - Customer experience analytics.
126. Shoutlet - Social media marketing platform.
127. Silverbakk - Social media monitoring based on language and relevance.
128. SlideShare - Share presentations, get stats & generate leads.
129. SociafyQ - Open social network analytics.
130. Social Mention - Real-time search results.
131. SocialMetrix - Social buzz measurement (in English, Portugese, and Spanish).
132. SocialRep - Social market intelligence.
133. SocialReport - Enterprise-class social network analytics.
134. Socialscape - Social media conversation monitoring.
135. Social Target - Social media intelligence.
136. Socialware - Social middleware company.
137. So ME Tracker - Social media tracking (in Swedish).
138. Spinn3r - Real-time indexing of the blogosphere.
139. Spiral16 - Software for web and social media monitoring.
140. Spredfast - Enterprise social media management.
141. Sprout Social - Social media management & CRM.
142. StartPR - Find, manage, and respond to mentions of your company.
143. Storify - Turn what people post on social media into compelling stories.
     
144. Surchur - Real-time search.
145. Symscio - Communications research firm specializing in media analysis & surveys.
146. Syncapse - Social media management.
147. Synthesio - Social media monitoring & engagement.
148. Sysomos - Business intelligence for social media.
149. Techrigy - Social media monitoring & analysis.
150. Tinker - Follow live conversations in social media.
151. Traackr - Measuring online infuence.
152. TraceBuzz - Find, filter, and show you buzz.
153. Trackur - White-labeled social media monitoring tools.
154. Translated Labs - Readibility analyzer.
155. Trendrr - Track the popularity and awareness of trends.
156. Trustworthy - Tracking social media response.
157. Truviso - Web analytics software.
158. UKNetMonitor - Internet reputation monitoring.
159. Unilyzer - Social media dashboard software.
160. Viral Heat - Social media monitoring & analytics.
161. Visible - Social media solutions for enterprise social intelligence.
162. Vitrue - Social relationship management platform.
163. Vocus - On-demand software for public relations management.
164. Wavemetrix - Buzz research.
165. WebClipping - Media monitoring & clipping service.
166. Website Grader - How well is your website doing?
     
167. WebTrends - Mobile & social analytics.
168. Whitevector - Monitoring & analyzing social media.
169. WiseWindow - Mass opinion business intelligence.
170. WooRank - Website analysis tool.