Website On A Stick
You’ve heard of the hot dog on a stick, right? Well, an entire website crammed on to a homepage is just as juicy and delicious. Check out TheRichKids.com or click on the image to the left. Hard to stomach, ain’t it?
Usually relegated to the design bowels of those annoying vitamin cures and weight loss scams, websites like this somehow manage to cram every direct response cliché into a single never-ending, vertically scrolling page.
I suppose some of these websites must be making money or else they would not be live for very long. Perhaps this type of site design is proof positive that direct response marketing really does work. Thank you Ronco!
Even though websites on a stick defy every rule of good web design, visitors must surely find themselves mousing down the elongated home page much like a driver caught in a traffic jam, rubbernecking a crash scene. Gotta…see…the…carnage.
Go direct response!


